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Miuccia Prada’s Apron

Posted by Andru Edwards Categories: Fashion Designers

Miuccia PradaMiuccia Prada loves aprons.

The Italian fashion designer says she gets a lot of her inspiration from the lives of everyday women and uses the tradition kitchen attire for her collections because it symbolizes the tough lives some females have to lead.

"I'm interested in the lives of women in general, which is why I love aprons. The apron is a recurring theme in my work because it is symbolic of women's sufferance. It's an emblem of women's despair, their poverty, their passions. I love drama and romance. It's one of the reasons why I love antique jewelry - I like to live the lives of other women."

Miuccia - who works for Prada and heads her fashion forward sister company Miu Miu - has previously said she often wears clothes she thinks are "appalling" and sometimes hates her own signature style: "I get passions, I have to wear something even if I know it's really appalling. It's all about the fantasy of the moment and for about 20 days it's all I want."


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Mia Wasikowska to Front Miu Miu Campaign

Mia Wasikowska for Miu MiuMia Wasikowska has replaced Hailee Steinfeld as the face of Miu Miu.

The Jane Eyre actress is set to star in the Spring/Summer 2012 campaign for the Italian fashion brand and the promotional shots - taken in London in December - will show Mia wearing black eyeliner, red lipstick and showcasing the latest designs along with accessories and handbags.

Hailee, 14, was recruited by Miu Miu in May but quickly ran into controversy when an image from her campaign was removed over safety concerns. The picture - taken by fashion photographer and film-maker Bruce Weber and showing the True Grit actress sitting on a train track while wiping away a tear - was blasted by the Advertising Standards Authority as "irresponsible" because it depicts a child in an unsafe location.

Click to continue reading Mia Wasikowska to Front Miu Miu Campaign


Items Du Jour: Natalie for Dior, Sasha for Miu Miu, Leighton for Missoni

Leighton Meester-- Natalie Portman  is stunning in her Christian Dior ad for the fragrance Miss Dior. Knowing that she's an animal rights activist, I can't help but feel reminded of the "I'd Rather Be Naked" campaign...

-- Sasha Pivovarova returns to Miucci Prada's fashionable arms in her Miu Miu Spring/Summer 2011 ads, shot by Mert and Marcus.

-- Take that, Blake! Not to be outshined by her Gossip Girl co-star's Chanel gig, Leighton Meester strikes a pose for Missoni. When there's a will to do high fashion, there's a way.

-- Lindsey Wixson gets in front of Terry Richardson's lens for Opening Ceremony's Spring/Summer 2011 lookbook. Apparently, Terry can do cute and adorable without being sleazy.

-- Speaking of Richardson, Paris Hilton (remember her?) posted a picture of the two on her Twitter, propagating the news that she's going to be in a Vogue editorial -- Vogue Turkey, that is.

Click to continue reading Items Du Jour: Natalie for Dior, Sasha for Miu Miu, Leighton for Missoni


Miu Miu Ends Paris Fashion Week

Miu Miu Spring/Summer 2011

Miuccia Prada’s Miu Miu show brought to a close Wednesday night.

The stars turned out in support of the Italian designer, with the likes of British model and Dakota Fanning sat in the front row to sample the delights of the of the brand’s Spring/Summer 2011 collection.

Encapsulating a trend noted at last month, the line featured a whole host of vivid neon and fluro shades, with references to both the seventies glam rock era and the comic book-style fashions of the eighties. Meanwhile, the neon trend continued in Miu Miu’s accessories range with models parading the runway in killer heels in electric blues, flurid reds and bright yellows, with shoulder bags in illuminated leather.


Madonna Directs Miu Miu Campaign

Madonna directingMadonna has directed ‘s Fall/Winter 2010 campaign film.

The singer - who has also worked on a clothing line entitled Material Girl with her 13-year-old daughter Lourdes - is said to have gone to the set of the video to meet with photographers Mert Atlas and Marcus Pigott, but ended up directing the shoot instead.

“We were supposed to shoot a video, so said she wanted to direct it. They said she could do it but they weren’t going to pay her and she started laughing. She put on her iPod and taught us moves and we shot the video for two hours,” said model Ginta Lapina.

Ginta, along with fellow models Lindsey Wixson, Daphne Groeneveld and Siri Tollerod, are all seen dancing to heavy base music in front of strobe lights while wearing Miu Miu’s coveted embellished dresses teamed with kitten heels and patent handbags. Check out the video after the jump!

Click to continue reading Madonna Directs Miu Miu Campaign


PHOTOS: Miu Miu Fall/Winter 2010 Ad Campaign

Miu Miu Fall/Winter 2010

Birds, flowers, and cats are out—tartan and plaid are in! The Miu Miu Fall/Winter 2010 campaign is out and it’s absolutely gorgeous and mod-tastic. Shot in London by Mert Alas and Marcus Piggot, the photos feature models Lindsey Wixson, Ginta Lapina, Siri Tollerod and Daphne Groenweld. It’s nice to see that Ms. Prada is embracing color (especially that mustard yellow!) for the Fall.

What I would kill for the lavender, floral frock!

(Check out more photos from the ad campaign after the jump)

Click to continue reading PHOTOS: Miu Miu Fall/Winter 2010 Ad Campaign

Read More | Grazia Daily

Items Du Jour: Adriana Lima Teaches Baby to Pose, More Mugler Rumors

Adriana Lima with husband and baby—Designer and Britain’s Next Top Model judge Julien MacDonald recently said that having a plus-size model win “makes it a joke.” Perhaps fellow British designer Mark Fast should give him some counsel, considering he was widely praised for using plus-size models in his Spring/Sumer 2010 show last year.

—Supermodel Adriana Lima poses for Brazil’s HOLA! magazine with her husband Marko Jaric and their new baby Valentina. Looks like she’s training her to model already!

Eclipse actress Ashley Greene gives into her cravings and claims that she doesn’t diet. As if we needed another reason to be jealous of her…

—Although plus-size models have been making their mark at current shows, normal people made a splash at Sao Paulo Fashion Week when they appeared on the Do Estilista runway. Despite their varying physiques, it was obvious that regular, non-models do know how to own a catwalk.

Click to continue reading Items Du Jour: Adriana Lima Teaches Baby to Pose, More Mugler Rumors


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