Jennifer Lawrence must be celebrating twice over this week, as not only is it Oscar Sunday, but her campaign for Miss Dior was released on Thursday!
The Silver Linings Playbook star looks
completely Photoshopped barely unrecognizeable in the high fashion editorial photos for the luxury handbag line.
"It's such a dream to represent an iconic brand that is synonymous with high fashion. I'm so excited to be working with the fashion house and wear the new creations by Raf Simons. His most recent haute couture and ready-to-wear collections glamorously capture the modern era at Dior," Lawrence said previously in a statement, when it was announced in October that she would front the Miss Dior line.
According to WWD, the campaign will debut in Numéro, later appearing in the major fashion glossies in March.
Read More | E! Online
"I have so much respect for John [Galliano]'s technical skill and the fantasy, it's just something that I don't find relevant now, especially when it restricts a woman, because in every other area they have so much freedom."
- Dior's new creative director Raf Simons comments on his predecessor, who was famously fired earlier this year over a public anti-Semitic rant.
(Make sure to check out other notable quotes.)
Read More | Telegraph
Finding a new artistic director was always on the agenda for Christian Dior.
Raf Simons was appointed to the role at the fashion house last month - replacing John Galliano who was sacked in March 2011 following an anti-Semitic rant - and although Dior waited 13 months to name a new designer, during which time profits unexpectedly grew, president and chief executive Sidney Toledano said they never considered continuing without one.
"I never considered that. I always thought we absolutely needed an artistic director. They, and their charisma, are what create breakthroughs. But you make choices about how you use that. The role of artistic director for a lifestyle brand - one that implies all the aspects of life such as vacation, sports, and so on - is different from the role of artistic director in a luxury brand. [They are] a shorthand to help consumers understand the brand, and to embody it," he said.
Raf Simons insists he won't be bringing a new age of minimalism to Christian Dior.
The Belgian designer - who was named as the fashion house's new artistic director on Monday - says while he will be bringing his own vision to the label he won't sacrifice its feminine history.
"I don't think it's wrong to call me a minimalist. It's wrong to call me a minimalist only. I am also a romantic person. My main inspiration will be femininity...because it's beautiful, endless and permanent. I'm interested in creativity, the evolution of creativity and the relationship between creativity and the times we live in. When I'm married to a house, I will fully embrace its original intention, its original heritage and meaning. I wouldn't go to that place if I only had minimalism in mind. I'm very aware of what the environment is about," he told WWD.
A spokesperson for the designer also confirmed his eponymous menswear line will continue as before, with Simons at the creative helm: "The Raf Simons brand continues with no changes. The Spring/Summer 2013 show will be presented in Paris next June."
Raf Simons will be looking to the past for inspiration in his new role as Christian Dior's artistic director.
The Belgian sartorialist was recently named as John Galliano's successor at the French fashion house and while he wants to put his own mark on the collections, he is keen to pay tribute to the label's history.
"My aim is a very modern Dior, but at the end of the day, I also look back. I find that period between 1947 and 1957 extremely attractive, and there was a lot of modernity. There was the romantic appeal looking back to his mother and the belle epoque, but there was also a constant evolution in shape, changing proportions and the ideas connected to the World War were revolutionary," he told The New York Times.
Simons said he was thrilled to be given the Dior job as he has always been an admirer of the company.
Raf Simons has been unveiled as Christian Dior's new artistic director.
The 44-year-old Belgian will fill the vacancy left by John Galliano and present his first show at Paris Couture Week in July.
Having started his career as a furniture designer, Raf was the creative director at Jil Sander up until February, and will now be responsible for women's haute couture, ready-to-wear and accessory collections at Dior, according to WWD.
A statement by the fashion house hails Raf as "one of today's greatest talents" who will ''propel [Dior's] iconic style into the 21st century." Raf - who originally trained himself to be a menswear designer - told the publication he considers the label's founder to be "the most inspiring couturier."
"Around the globe, the name Dior symbolizes the ultimate in elegance and refinement. It is with the utmost respect for its tremendous history, its unparalleled knowledge and craftsmanship that I am joining the magnificent house of Dior," he said.
Christopher Kane has ruled himself out of taking over at Christian Dior.
The Scottish designer - who was one of a number of names pinned to the role formerly held by John Galliano - has revealed he has not been approached but is "flattered" people believe he could do the job.
"While it is incredibly flattering that I could be considered for a role at a house such as Dior at this stage in my career, I can confirm that I have not been approached. I am focused on developing my own label and my ongoing collaboration with Donatella Versace for Versus.''
Raf Simons is firm favorite to take on the highly-prized position at the French fashion house following his departure from Jil Sander, but as yet it has not been confirmed.
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